Extremely critical (7)

Highly important (6)

Very Important (5)

Important (4)

Moderately Important (3)

Of Little Importance (2)

Unimportant (1)

This scale is used for about 40 variables and a sample of 150 respondents is chosen to administer the instrument with above scale.

What do you call the scale given above?-nominal, ordinal or ratio?

For what kinds of analysis is above scale used for: factor analysis, multiple regression, correlation co-efficient, mean, and standard deviation.