At the outset of the presidential campaign just concluded, before I came to support John McCain’s White House bid, I wrote that I was troubled by the Arizona Senator’s “tendency to posture on certain issues to please the media.” They responded to such posturing by treating him well. In return, he jokingly called them “my base.”
So, you’d think that of all the Republicans to win their party’s nomination for president, John McCain would get the fairest shake from the national news media.
Yet, come the election of 2008 and all that he had done over the years to curry favor with the media, making himself regularly available for their questions, offering choice sound-bytes critical of his own party didn’t make any difference. While, in recent years, the media have been biased against the GOP and its candidates, this year they were particularly biased, more so than in any preceding presidential election, at least in my lifetime.
Hence, the irony. The Republican candidate most friendly with the media faces, when nominated, the most biased media in a generation.
Perhaps, the problem John McCain had getting his message out was that in the past, he media had always done it for him.
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