To win them, he should talk more regularly about the jobs he helped created while at Bain and articulate the policies he plans to implement as president to foster similar job creation.*
In one of the best pieces on what Romney needs to do as the campaign heats up, Sean Trende caught something in “the latest Pew poll“* similar to an item I caught in the NBC/WSJ survey:
by a 90 percent to 8 percent margin, registered voters say that they already pretty much know what they need to know about President Obama.
Second, by a 69 percent to 28 percent margin, these voters say that they already pretty much know what they need to know about Romney. In other words, three times as many voters are still evaluating the presumptive GOP nominee as are evaluating the president.
Third, among independents — who are almost certainly the lion’s share of those who have not yet formed a strong opinion of Romney — 42 percent say they want to know more about his record as governor, 37 percent want to know more about his record as CEO of Bain Capital, and 35 percent want to know more about his tax returns.
(Via Powerline picks) Emphasis added. He found that 28 percent of voters still want to know more about Mr. Romney. Earlier today, digging into the NBC/WSJ poll, I observed that “Romney’s favorable/unfavorable underwater at 35/40 means than one-quarter of Americans still haven’t made up their minds about the presumptive Republican nominees.” He still has a chance to sway these folks.
And no wonder the Obama team is trying to define and destroy the presumptive Republican nominee. They want to provide a negative image of Mr. Romney’s record to that chunk of the electorate still wanting to know more about him.
Trende thinks (and I agree) that Romney needs go positive, detailing his accomplishments in the private sector and putting forward his plans for political reform and economic recovery.
The Republican would do well to counter Obama’s attacks on Romney’s record at Bain by telling the real story of the enterprises he helped build, helped grow — and the opportunities, the jobs, created with that growth.
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*Earlier this month, from his correspondence with “Number-Cruncher,” Jim Geraghty learned that “Starting in 1992, EVERY Pew poll appears to lean to one direction — always towards the Democrat, and by an average of more than 5 percentage points.” (Bold in original.)
FROM THE COMMENTS: John R notes that the “The Democrats keep asking for more information about Romney when his whole life is an open book. While Obama is a closed book.” Wonder when the legacy media will start covering the questions conservatives have been asking about Obama as they reported the questions liberals ask about Romney.
*NB: As per ILoveCapitalism’s comment, I tweaked this opening subtitle/synopsis.”
Dan, is your opening sentence missing a ‘must’? Should it read: “To win them, he must tell the story of…”
Off-topic, but guess what? They finally have a hint about a possible approach to a cure for HIV: http://news.yahoo.com/cancer-drug-flushes-lurking-aids-virus-study-172027112.html
Great news! But, don’t worry, even though that hint took over 3 decades and tens of billions spent on research, our lefty friends will still be here to assure us that Evil Magic Reagan could have prevented the entire AIDS pandemic if he had said the word at a press conference in, say, 1984 instead of 1985.
One major problem is that other than he’s the “Republican Party’s candidate” and for “….lower taxes, less-government” there’s really no PLAN FOR THE NEXT 4 YEARS in the campaign narrative. Other than he’s Mormon, the ex-gov of Massachusetts, former-head of the Salt Lake City Olympics and formerly with Bain Capital…..and not Obama…there’s still no clear publicly-articulated reason on why he should be the next POTUS.
What’s the plan, Mitt?
The Democrats keep asking for more information about Romney when his whole life is an open book. While Obama is a closed book.
This is bouncing about FB
http://i1124.photobucket.com/albums/l569/rusty98119/6b0ecc19.jpg
Does pose some more questions. . .
Ted B. (Charging Rhino) #3: You hit the nail on the head. Other than the fact that he is NOT Obama (and he’s not a communist), I have no reason to vote FOR him.
What’s the big deal? FDR didn’t have any plans, and still got elected (and re-elected).
Besides, candidate Barack Obama had plenty of plans back in 2008. How are those working out for ya?
Why is it that so many people want to know more about Mitt Romney, but nobody it seems cares to know anything at all about Barack Hussein Obama? There is NOT ONE item of background on this man that’ not been sealed by some court. No college transcripts, no medical records, no thesis from anywhere. Why so inquisitive on Romney but could care less about 0bama?
@rusty,
Given that John McCain also thought she’d be a better President than Obama, anyone who wants to make that argument, should be prepared to argue that she’d make a better president than Obama too.