Yesterday, releasing this clever ad, contrasting Obama’s lofty rhetoric with his real record, on Facebook, Rightchange was trying “to reach 160 million adult Facebook users in one day across the country.” The group claims its campaign is
. . . unique because it is the first total Facebook platform political buy this cycle. These ads are being served to every user who visits Facebook on October 4th and will appear on facebook.com, tablets and Smartphones. RightChange has scheduled nearly $3-4M in online ad buys through November 5th, 2012.
While I am dubious about their methods, I do like their content, another reminder of the emptiness of Obama’s promise.