Michael Barone frequently reminds us that the the “Millenial” generation, today’s twentysomethings is a generation where individuals relish the choices new technologies and new ways of interaction allow. This, he wrote in one of his election post-mortems, is a “generation that likes to create its own world is not in sync with policies that treat them as tiny cogs in giant machines.”
The Obama campaign played into that through its micro-targeting campaign, offering different messages to different audiences. The great irony is that Obama’s big government schemes favor a more one-size-fits-approach.
They have developed an individualized approach to campaign and it works. They have developed a trickle-down version of government and, well, we’ll soon be seeing how well that works. . .