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  1. Also, unlike social conservatives, social liberals are never asked to compromise, never asked to “set your agenda aside for the good of the party.”

    Comment by V the K — February 1, 2013 @ 7:59 am - February 1, 2013

  2. Yeah, that’s the ticket – slogans! Politics is all about slogans, and not your ideology or political ideas.

    Comment by oldjoe — February 1, 2013 @ 8:42 am - February 1, 2013

  3. The left has developed sloganeering to a fine art and in the process, they have learned the power of lying to the useful idiots. They prefer double-speak over truth.

    We could fight fire with fire, but to do that, we would have to out lie them. It is a game that requires us to ditch our ethics and out play them. But the minute we tried that, they would go into hyper-drive about us lying and pin our ears back with taunts from all over the MSM.

    The left hates the label “pro-life” because the inferred opposite is “pro-death.” So, they bring up abortion and force it on the right by painting us as favoring women being raped by their fathers have to carry and live with the horrible “memory” every time she looks at the child, blah, blah, blah.

    Sloganeering can work like a charm, but Madison Avenue experts don’t strike slogan gold very often.

    Obama captured countless mouth breathers with “hope and change” which fit the times and his whole messiah schtick. What slogan would Joe Biden use? Or Hillary Clintoon?

    “Putting America Back to Work” or “Restoring Prosperity” or “Bringing US Back with Energy” would all be candidates, but do they have “the stickiness factor”? Focus group time.

    Comment by heliotrope — February 1, 2013 @ 9:00 am - February 1, 2013

  4. I also think conservatives tend to recognize cheap sloganeering for what it is; whereas leftists like being able to chant dumb meaningless phrases like “balanced approach” and “equality for all” that don’t require thinking to the next level.

    Comment by V the K — February 1, 2013 @ 10:59 am - February 1, 2013

  5. V the K wrote: I also think conservatives tend to recognize cheap sloganeering for what it is; whereas leftists like being able to chant dumb meaningless phrases like “balanced approach” and “equality for all” that don’t require thinking to the next level.

    All of that is certainly true, and it’s part of the reason why Obama was able to win elections with some of the most vapid campaign keywords in history. But their vapidity was also part of their power: “Hope” “Change” “Yes we can” and “Forward” all had histories as slogans and keywords on the left for decades, but at the same time, they were so meaningless and bland that it was easy for voters to attach their own meanings to the term.

    Comment by Kurt — February 1, 2013 @ 11:35 am - February 1, 2013

  6. Kurt,

    Your point is well-taken. The reason slogans work for the left is not just because they work as a coded message to insiders is because the leaders of the left actually follow through when they get elected. Obama promised “Hope” and “Change” and leftists knew this meant his presidency would pursue radical left policies; and damned if he didn’t deliver.

    Whereas Republicans talk about “limited Government” and “fiscal responsibility,” but with George W. Bush in the presidency and Republicans controlling both Houses of Congress, we not only didn’t get either of those things, we got their exact opposites. And then in 2012, the GOP nominated a candidate whose history on those issues was perceived as shaky at best.

    Comment by V the K — February 1, 2013 @ 12:17 pm - February 1, 2013

  7. [...] blog of the day is Gay Patriot, with a post on social liberalism and the power of [...]

    Pingback by If All You See… » Pirate's Cove — February 1, 2013 @ 1:01 pm - February 1, 2013

  8. “It’s Morning in America” worked. Slogans needn’t be dishonest or empty in order to be effective, although both kinds can certainly achieve what their authors intend. It’s high time the GOP learned to manipulate the narrative (not necessarily a pejorative), something I’ve been arguing for years. If that means taking full advantage of our opponents’ negatives, so be it. If doing so is something you find abhorrent, politics ain’t your bag.

    Comment by Ignatius — February 1, 2013 @ 2:55 pm - February 1, 2013

  9. Best part about Slogans, they don’t have to be followed up on.
    So, girls, he’s just not that in to you.

    Comment by The_Livewire — February 1, 2013 @ 3:51 pm - February 1, 2013

  10. We could steal their slogans as soon as they come out with them. For example, War on Women, hammer home the Democrat war on women (Bob Menedez, Slick Willy), imagine what would have happened if McCain’s folks started chanting, “Yes we can!” and, “Hope and Change!” etc. They are insanely angry already, mockery would just engrage the sheep even more and make them more apt to make a mistake. (As a bonus, the uninformed sheep just might make a mistake and cast a vote for the wrong candidate.) Disarm them, then come out with our own message.

    Comment by Paul — February 1, 2013 @ 4:21 pm - February 1, 2013

  11. [...] Social Liberalism: The Power of Slogans – Gay Patriot [...]

    Pingback by Saturday Afternoon – Zombie Mode – Laundry Time , An Ol' Broad's Ramblings — February 2, 2013 @ 1:17 pm - February 2, 2013

  12. Sloganeering by conservatives is already being done and has been done for a long time – Hilarycare, Obamacare, death panels to name a few.
    I have often heard my liberal friends complain that the corporate media picks these “right wing memes” much to quickly suggesting that the media is in bed with republicans.

    So…my thinking is both sides already do this and it does nothing to help the actual debate.

    Comment by mike — February 3, 2013 @ 11:25 pm - February 3, 2013

  13. 12.Sloganeering by conservatives is already being done and has been done for a long time – Hilarycare, Obamacare, death panels to name a few.

    Not sure how these are slogans, but they seem accurate.

    Comment by The_Livewire — February 4, 2013 @ 7:57 am - February 4, 2013

  14. More lame “both sides do it” equivalence from the semi-literate concern troll.

    Comment by V the K — February 4, 2013 @ 8:12 am - February 4, 2013

  15. “Both sides do it” also being a lame, brainless slogan.

    Comment by V the K — February 6, 2013 @ 12:07 pm - February 6, 2013

  16. So…my thinking is both sides already do this and it does nothing to help the actual debate.

    Comment by mike — February 3, 2013 @ 11:25 pm – February 3, 2013

    And that is irrelevant, mike, because people like yourself voted based on Obama’s statements that Romney was a dog-abusing, woman-hating, religious nut who wanted to enslave poor people and blacks.

    Therefore, if Republicans WANT to attract voters like yourself, they need to speak in vapid slogans because that is clearly the only thing to which you respond.

    This is what conservatives need to realize. People like you, mike, are really not very intelligent and not interested in listening to facts. Instead, you just want someone who reinforces your hatreds and bigotries, and if they do that, no matter how asinine their behavior and ludicrous their statements, you will support and defend them.

    Republicans keep losing because we fail to appeal to the Kardashian voters like mike — people who really don’t care about the facts and who really don’t care to educate themselves.

    Comment by North Dallas Thirty — February 6, 2013 @ 2:05 pm - February 6, 2013

  17. Kurt, point taken. Mike should read Krugman’s latest, admitting that “hey, death panels really are what is going to happen.” (And always have happened, among pt, family, doctor, and yes, insurance. Now add gov’t to the panel.)

    Conservatives don’t have to out-slogan liberals, because it is indeed a race to the bottom. However, doing it well doesn’t hurt. “Taxed Enough Already” was pretty good. Oversimplified, perhaps, but not dishonest. Conservatives don’t need to win that battle, just cut into liberal dominance with well-placed expressions.

    Comment by Assistant Village Idiot — February 9, 2013 @ 12:45 pm - February 9, 2013

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